Consulting & Strategy
In sports and media, success depends not only on event management but also on smart asset management.
Mediana Agency helps clubs, federations, leagues, and brands effectively manage their resources, monetize assets, and create new revenue streams. We provide consulting on commercialization, rights packaging, marketing strategies, and long-term project development.
Project Implementation Phases:
Partner Sourcing for Commercialization
Identifying new partners, supporting negotiations, and building effective collaboration models.
Sports Marketing Consulting
Analyzing current marketing activities and providing recommendations for optimization and scaling.
Monetization Strategy Development
Creating revenue models for sports and media projects, including:
- Sponsorship
- Content rights
- Digital activations
- Merchandising
Marketing Strategy Development
Creating a tailored marketing strategy focused on brand awareness growth, monetization, and long-term development.
Our process includes:
Our process includes:
- Market, target audience, and competitor analysis
- Crafting a unique value proposition (UVP) and positioning
- Developing a communication strategy (digital, PR, partnerships)
- Budget planning and KPI definition
- Ongoing support during implementation and strategy adaptation
Commercial Packaging of Assets
Assessment of current resources and non-media assets, development of new market offerings.
As part of this service, we:
As part of this service, we:
- Develop sponsorship and partnership packages
- Package rights for content, merchandising, and digital activations
- Create new partnership formats and integrations
- Prepare presentation and commercial materials for negotiations
We create sponsorship solutions that build the brand — not just fill sponsorship slots. Partnerships should feel authentic, stand out, and deliver measurable results.
Contacts
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LLC “MEDIANA AGENCY” (Primary State Registration Number: 1207700301687, Taxpayer Identification Number: 7727451030)
Privacy Policy
Operator's Policy on Personal Data
LLC “MEDIANA AGENCY” (Primary State Registration Number: 1207700301687, Taxpayer Identification Number: 7727451030)
Privacy Policy
Operator's Policy on Personal Data